Rapanui up for RSPCA award

Ethical clothing brand Rapanui have been nominated by animal welfare charity RSPCA for a Good Business Award.

The surfwear company, founded by brothers Martin and Rob Drake-Knight, was recognised for their traceability and eco-labelling initiatives that were designed to help people shop with a conscience.

Says Martin: “If we can improve traceability and communication people can make informed decisions as shoppers. As a brand we want to mix eco with trend and inspire people to think about the environment in wider lifestyle choices, as fashion has a unique power to influence people’s lives. If we can succeed in using fashion as a power of good, for sustainability, we will have done our job.”

The winners will be announced at RSPCA Good Business Awards ceremony at One Marylebone, London on October 6.

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